Membership in the Refrigerants Naturally initiative, which initially included McDonald's, The Coca-Cola Company, and Unilever, has recently broadened to include Carlsberg, IKEA and PepsiCo, reports the initiative's website.

Refrigerants, Naturally is a multi-stakeholder initiative recognised as a "Partnership for Sustainable Development" by the UN Commission on Sustainable Development. The goal of the initiative is to promote a shift in the point-of-sale cooling technology in the food and drink, food service and retail sectors towards alternative HFC-free refrigeration technologies that protect the Earth's climate and ozone layer. The initiative is supported by Greenpeace and by the United Nations Environment Programme. In 2005, the Refrigerants, Naturally! initiative was the recipient of the U.S. Environmental Protection Agency's Climate Protection Award.
Members share the commitment to eliminate HFCs in point-of-sale cooling applications. They are all:
- Developing a timeline to move their operations towards this goal.
- Making a substantial resource commitment to achieve fluorocarbon elimination, including R&D, testing, financial investment and staff time.
- Sharing non-commercial information related to environment-friendly technologies among themselves.
- Sharing data and results with external stakeholders, such as their wider supply chain, their industry peer groups, government decision makers, and the public. 

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