Haier America, a leading manufacturer of home appliances and electronics, hits the open road this summer with its Haier Refrigeration Roadshow, a refrigerator demonstration that pits actual customers against each other as they compete in a timed "Fridge Frenzy" contest to pack the new Haier Counter Depth Refrigerator. 

Audience members will have the chance to jump on stage to see who can utilize the unique features of the new refrigerator with French door design and fill it the fastest and the neatest. The “Fridge Frenzy” game will run throughout the day of each stop on the tour and Haier will be distributing great prizes, with the overall winner of competition winning a new Haier Counter Depth refrigerator. “Consumers will have a chance to really touch and feel Haier products and see for themselves all of the great features of our Counter Depth Refrigerator,” said Warren Mann, Haier America’s SVP, Major Appliances. “Visiting large scale events around the country as well as retail locations, we hope to bring an entertaining and informative show to consumers.”

According to the company’s press release, the Haier Refrigeration Roadshow will be making stops throughout the United States at retail locations and events including The Taste of Chicago, the Pittsburgh Blues Festival, Chrysler Arts, Beats & Eats in Detroit, the Tennessee State Fair, GrapeFest in Dallas, the North Georgia State Fair, the New Jersey State Fair, and The Metro New York Balloon and Music Festival.