Haier America, a leading manufacturer of home appliances and electronics, recently announced that has elevated Michael Jemal, previously President and CEO of Haier America to Chairman of the Board for Haier America and has promoted Shariff Kan to President of the newly created White Goods Group of Haier America.

After more than 10 years of leading Haier America to stellar growth, Mr. Jemal will now serve as Chairman of the company to lead strategic planning of Haier America’s expansion and assist in Haier’s globalization efforts. This will allow the company to better focus on profitable growth and existing market opportunities. In addition, Mr. Jemal has named Shariff Kan, who previously served as Executive Vice President, as President of the White Goods Group to take over day-to-day leadership of Haier America and focus on the continued growth of the brand in North and South America. 

“Over the past 10 years we have invested heavily in systems, new product development, channel development and brand development. However, what I feel to be our greatest accomplishment is the team of professionals we have assembled within Haier America. As the breadth of Haier products continues to expand, I see tremendous growth opportunities for our company and my new position will allow me to focus my energy on long-term growth and strategy,” said Michael Jemal.

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