Eliwell is a brand of the Invensys Controls Group and a supplier of electronic controllers and monitoring systems for commercial refrigeration units and air conditioning applications worldwide. In this interview, Lisa Lovisotto, Marketing & Communications Manager, and Mauro De Barba, Market Business Developer for Commercial Refrigeration market, provide insights into the Refrigeration sector and share Eliwell’s goals on the changing market demands.

Can you tell us about Eliwell’s history, when the company was created and what lead to its creation?

Eliwell has operated in the Refrigeration and Air Conditioning market for more than 25 years and offers products, control systems and high level quality and technology services for refrigeration units. Eliwell belongs since 1996 to Invensys Group, which operates in over 60 Countries in the World, sharing the same mission and the values.

Eliwell’s history is marked by a long series of successful achievements, by developing some of the most popular products in the industry. With its Research & Development laboratory, representing an excellence centre inside Invensys Controls Europe, Eliwell has a front-line role in the development of dedicated solutions for the air conditioning and refrigeration market.

Special care is given to one of the “hottest” issues which nowadays drive the technology evolution, i.e. reduction of CO2 emissions, by developing new ranges of industrial controllers aimed to support the market in reaching this vital goal.

What’s the importance of the HVACR market for Eliwell (sales, product innovations, market share,…)?

Eliwell strategy is to continue playing a successful role in the commercial and industrial refrigeration industry and air conditioning industry, offering products and solutions characterized by the high level of technological innovation and efficiency.

Its extensive products portfolio is able to satisfy a highly varied range of clients' requirements, thanks also to the effort put in developing dedicated solutions according to clients' need.

In your opinion, how will the Italian and the global HVACR market evolve? What will be the trends of the future?

Refrigeration is evolving into eco friendly and energy saving applications driving the introduction of new refrigerants for small applications and providing new materials and solution in order to exploit the great potential of the CO2.

The focus for all the HVAC is moving from appliances control to integrated systems that can provide superior energy saving and ease of use.

What is Eliwell’s strategy for the international market?

Eliwell during the years has developed strong relationships with its own customers through an excellent distribution network of distributors, partners, and sale agents located in the Italian territory, in Europe and around the world. What enables Eliwell to have such capillary presence is its maximum proximity to the market and its customer centricity.

Eliwell is present with own partners in the following Countries:

- Spain: Eliwell Iberica S.A. - Valencia

- France: Eliwell France - Paris

- Germany: Eliwell Deutschland - Nurnberg

- United Kingdom: Invensys UK - Plymouth

What can you tell us of Eliwell’s plans and priorities for the future in what concerns the HVACR industry?

Eliwell is willing to confirm and maintain its leadership as a solution supplier with products that are tailored to the applications in order to be the preferred partner to deliver energy saving and eco friendly appliances.

Being part of the Invensys Group, Eliwell can provide a wide range of products to fulfil the customer needs including the electronics, software systems and electromechanical components.

What new projects can we expect from Eliwell in the future?

Leveraging on the acquired knowledge on programmable platforms, being the first to introduce standard IEC 61131 programming languages as a standard in the HVACR business, Eliwell will continue to deliver products and solutions to enhance flexibility and shorter time to market.

Upcoming products and systems will be driven by the capacity to reduce CO2 emission and to simplify installation and maintenance with specific solutions for OEMs and the distribution network.

What are the main differences between Eliwell’s products and the ones from the competition?

The main plus of Eliwell are superior quality and premium support through a world wide network of wholesalers.

Eliwell products are designed in order to deliver maximum performances when integrated into a proprietary system, where easiness of use is the key driver, but are also open to be integrated into third party systems providing the maximum flexibility to the customers.

Being a leading company in the HVACR industry, what’s Eliwell’s environmental policy?

The current trends in HVACR continue to confirm the ever-growing need to provide reliable system solutions that offer the installer and the user real economic savings and comply with environmental standards.

Environment sustainability is for Eliwell one of the main guidelines in its aim to offer the market safe and efficient solutions as well as to research and develop products that are strongly inspired by the respect of the environment.

Eliwell products are characterized by:

- Reliability

- Simplicity

- Economic savings

- Compliance with environmental standards

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