Under the slogan "A Full Experience", Férroli España launches an important promotion for its Atlas standing boilers aimed at installers and through which they can get many gifts and participate in attractive lotteries simply by buying one standing boiler at any distribution point.

According to the company’s press release, together with winter seasonal increase in sales for this kind of products, it consists in a direct gift promotion plus a big monthly draw. The strength of the promotion’s slogan stands out - "A Full Experience" – for its double meaning.

On the one hand, it capitalizes Ferróli’s wide know-how in the manufacturing of standing boilers, something that distinguished it from the competition.

On the other hand, the title refers to the experience of the installers participating in this promotion.